One of the most powerful outcomes of this campaign includes solidifying a unified and strong voice for the Meals on Wheels movement nationwide. Members can make it abundantly clear to all of their existing and potential supporters that your program is a part of this colorful voice by completing the Readiness Activities introduced in February here. Not a Member yet? You can still be part of the unified voice! The first step in doing so is to join here.
Your program may be receiving an influx of new volunteer prospects from the campaign. Learn how to efficiently move them through the onboarding process so that they become dedicated, long-time volunteers through the Readiness Activities introduced here.
The campaign is inviting the public to visit a microsite where they can be matched with the local Meals on Wheels program in their area. To ensure that prospects in your community can find you, make sure you complete the Readiness Activities on this topic here.
The Ad Council campaign presents local Member programs with endless opportunities to further engage supporters in your communities. Explore how to take full advantage of these opportunities by planning your community engagement activities here.
BECOME A MEMBER OF MEALS ON WHEELS AMERICA IF YOU HAVEN'T YET
Leveraging the Ad Council campaign is just one of the many benefits of Meals on Wheels America Membership. Join today!
READY, SET, GO!
Now that the campaign has been officially launched, we will keep you posted on what to expect and deliver campaign updates as they develop!