The 2025 Subaru Share the Love Event®

Together, we can keep the wheels turning for seniors in need.

This holiday season, Subaru and Meals on Wheels America are coming together through the Subaru Share the Love® Event to help ensure that older adults across the country receive the meals, care and connection they need to live independently and with dignity. When you choose Meals on Wheels America as your charity of choice, your selection helps support the delivery of meals and friendly visits to older adults nationwide.

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A New Vehicle for a
Good Cause

From November 20, 2025 through January 2, 2026, Subaru and its retailers will donate a minimum of $300 to charities, like Meals on Wheels, for every new Subaru vehicle sold or leased.

Learn More About Share the Love


Our Remarkable Partnership, By the Numbers

When you purchase or lease a new Subaru, you’re fueling hope.

18 years of partnership with Subaru of America

Nearly 5M meals delivered thanks to the support of Subaru and their retailers

$34M+ contributed to Meals on Wheels

Your Impact

How You Can Make a Difference

1 in 3 seniors live alone and millions are struggling with hunger and isolation. For many older adults, a Meals on Wheels visit is the only meal and sometimes the only conversation they’ll have all day. Selecting Meals on Wheels America as your Share the Love charity of choice helps providers deliver nutritious meals with friendly visits to homebound seniors year-round, fund vital safety checks and support volunteers and staff who keep seniors connected.

Three simple steps to make a big impact:

  • Visit a participating Subaru retailer between November 20 – January 2.
  • Purchase or lease a new Subaru vehicle.
  • Select “Meals on Wheels America” as your national charity of choice.

Subaru will then donate on your behalf and make a direct impact in the lives of seniors who rely on Meals on Wheels. With only 1% of all philanthropic giving supporting senior causes each year, your choice matters more than ever.

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        Program Impact

        How Subaru’s Support Helps Deliver More Meals in South Dakota

        The team at Meals on Wheels of South Dakota saw the Subaru Share the Love Event as more than a campaign-they saw a chance to reach isolated seniors. With funds received from the campaign, they expanded delivery routes, provided more for volunteers, and brought daily meals and connection to seniors who had been waiting months for help.

        Ready to Share the Love?

        Join Subaru and Meals on Wheels in making a difference. Find your local Subaru retailer and select Meals on Wheels America when you purchase or lease your next Subaru. Through this selection you'll be helping to deliver more than a meal.

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